How To Start Your Adoption Blog

So, you want to start your adoption blog, but you are not sure where to start? It can seem daunting with all of the choices at the beginning. It is not as easy as just jumping on the web and typing, but it is probably simpler than you think.

Start Your Adoption Blog

The first thing you need to do is evaluate when you are going to use the blog for. Are you trying to keep family and friends updated? Is your aim to educate others about the adoption world? Are you trying to start a support system for those in the triad? Or, are you simply conversing about the journey through the adoptive world? There is no right reason to start a blog, but knowing what you want to do with it will help you in the next few steps.

Once you find your aim, you need to find the right blogging platform to use. This will require some research. There are multiple choices and the right answer depends on what you are looking to get out of your blog. If you want to monetize it, you need to find a site that allows you to add advertisements. If you are setting up a support system, you might want to find a platform that allows for a forum to be set up. How much do you want control over how your site looks? Some will be very flexible in that, others more conservative.

The most popular is WordPress, which has a bit of a learning curve with two different sites and .com, but seemingly endless possibilities once you’re set up. Some of the other blogging platforms include: Blogger, Tumbler, Squarespace and Wix. It is up to you to decide what you want out of your site.

Once you have chosen the platform, you’ll get to start designing your blog. To me, this is one of the best parts. Only you know how you want your site to look. Depending on the blogging platform you can specialize your fonts, colors, backgrounds, and/or add in special graphics. Some sites will allow you to choose a theme setup for your site. Some are more magazine style where it displays the articles for the reader to choose from. Others are more conversational style with a running dialogue in the order in which it was written. Again, you have to know what you are looking for. Originally, I started with a running script, but as I grew my site, it became more necessary to switch to a magazine style where my readers could sort through the article titles according to category.

So, you have decided the aim of your blog, the platform to use, and have the design done. Time to start writing, right? Not quite. Before you start, you need to do some research. Make sure you know proper adoption lingo. (I used to call the expectant mom the birth mom all the time, which is entirely incorrect!) Read like crazy. Find out the perspective of other members in the triad. If you are looking to educate, see what is already out there. You want to make sure you know what you are talking about before you begin.

Start Your Adoption Blog By Writing Away!

Now, it is time to get down to the writing. How are you going to write your pieces? Are you planning to do a more action based idea – “Three Tips on How to Do X”? Or, are you looking to have a conversation with your readers? Either way is correct and you can vary it piece by piece, just know what you are trying to accomplish. Once your article is done, decide if you are going to use any graphics to accent it.

Publish it! You have your first blog entry!

Now that you have officially started writing, you want to figure out how to get followers. Word of mouth works some. If your blogging platform allows it, you can add Facebook, Twitter, Instagram, etc. buttons and grow your blog on social media. Another way to get exposure is to go out and start reading other blogs or better yet, see if you can guest post on any of them. Networking with other bloggers gives recognition to your name. It will start slow at first, but as you work at it the numbers will start rising.

Blogging is an amazing avenue to get your information out there regardless of your aim. The adoption world is unique which already gives you a nice niche to expound on. It has enough variance that you can easily fill up your site. You have the ability to connect with your reader, letting them know they are not alone. If you want to start your adoption blog, you can! I am confident that you can do this! I wish you best of luck!

What Should You Write About In An Adoption Blog?

Starting an adoption blog can feel a little overwhelming at the beginning. It is hard to decide what to include. Blogging is incredibly therapeutic, but what do you want your readers to see? Who are you writing for? What is the aim of your blog?

For me, my blog is as much for my readers as it is for myself. I have too many words stuck inside my brain about the adoption and infertility world not to write them out. Although sometimes I write a blog just to get to the bottom of my thoughts, all of my posts strive to connect to my readers in some way.

One of the first things to include in your blog is your story. Your readers want to put a face to a blog and know where you are coming from. For instance, reading about the perspective of an adoptive parent from an adoptive parent is doubly valuable. It helps them to connect with you as a real person, not just some random words on a screen.

In sharing your story, don’t be afraid to discuss your struggles. Encourage your readers with how you overcame them if you can. Adoption is not all roses. Revealing your challenges gives comradery to any of your readers going through the same thing. Sharing with them some ideas as to how to fight through the struggle gives them something to walk away with in the end. Even if your readers have not been through the same things, being honest with your challenges lets them see that your blog is honest and transparent.

Offer inspirational points along the way in your posts. Making your readers feel something is a gift you can give them. Adoption brings a myriad of emotions to the table. Spending some time discussing the high points of your journey encourages your readers through the low points. Think about what inspired you along the way. It gives them hope that comes from a genuine place.

Lastly, one of the big outcomes of your blog will be the education that people will take away from it in the end. Sometimes your posts will set out to intentionally educate. Other times, the education will be inadvertently sprinkled in along the way. Consider the things you wish you had known before you started the journey. There is a good chance that your readers could use your insight. Is there something you want to learn? Research and post about it. You’ll be educating yourself while teaching others. Education comes in many forms and will be immensely helpful for your readers. It gives them a nugget of information to take home.

Beginning an adoption blog is often overwhelming. There is so much information that you could share. Knowing where to start gives you a boost in the right direction. Weaving together your story, with its high and low points, along with being aware of the education you are providing, will give you the information that adds value to your readers’ lives. In the end, there is much reward in the words that you write.